Haifa launches 'A Selfie with Italian Design' contest

(AGI) Haifa, Aug. 19 - Final applications to take part in the "Selfie with Italian Design" photo contest will expire on Sept. 30. The contest is launched by the Italian Cultural Institute (IIC) in Haifa as part of the 16th Week of Italian Language in the World. Applicants will have to include in the selfie one of the objects contained in the list posted by the IIC or any other object of Italian design and send it in by email. Two winners for first and second prize will be selected out of all the selfies submitted. The prize consists of 6 admission tickets to the screening of Italian films at the next Haifa International Film Festival running from Oct. 15 to 24. In addition, all the most beautiful, original and entertaining snapshots will be published on the IIC's Instagram page. Italian design developed and continues to evolve in step with Italy's industrialisation process. Italy developed an alternative industrial axis, the automobile and aeronautical sectors, under the government of Giovanni Giolitti, from 1889 to 1915. This is when the Fiat, Lancia and Alfa Romeo car manufacturing companies were established. From this period, through the Futurist era and the two World Wars, Italy's industrialisation process, with iconic industries like Fiat and Olivetti, proceeded hand in hand with Italian design. In 1930, Sardinian entrepreneur Renzo Frau designed the 904 Vanity Fair armchair, commonly known as "Poltrona Frau", which was internationally acclaimed and continues to be produced today. In 1946 it was the turn of Piaggio's Vespa V98, designed by Corradino D'Ascanio, which consolidated the popularity of scooters. Its eternal rival, the Lambretta scooter, manufactured by Innocenti and designed by Cesare Pallavicino e Pierluigi Torre, was produced in 1947. The '50s thus became the decade of mass motorisation. (AGI) . .